Google no longer existing?

easyhostmedia said:
they may still hold shares, but though an agency, as if they hold shares, they will get shareholders reports etc, which will give them info on google that would not be made public
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Fair point re the arm's length stockholding, so it wouldn't show up on public stockholding statements (are these public in US?) but I'm not clear what they would gain by it - all the info a shareholder would get is available on the company website, and through SEC filings - eg http://investor.google.com/earnings.html.
 
I'm amused how most news about the new Yahoo CEO is about how she's female, cute, and pregnant.

But she was also one of Google's oldest employees, so we'll see what that does. Yahoo has been suffering for years now, and it would get the axe long before Google.

:twocents:
 
Yeah I have also heard of the news. I don't know how could she leave her comfortable position on Google for Yahoo. I think it's all about money.
 
I doubt google are going anywhere, everybody uses them so they will always remain popular, i think if anything new came in, google would impalement it as well, so that they had is, its its users were not missing anything...
 
SenseiSteve said:
There was a great article on SearchEngineLand concerning the relationships between Yahoo, Bing and Google. The search engine worlds constantly evolve. :)
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true

look at Alta Vista and Excite. these were popular, but how many people use them now

Alta Vista were taken over by Yahoo while Excite, just sites their doing nothing.

Maybe Yahoos new CEO moved from Google as a way of Google to get their hands on Yahoo or has Google already taken over Yahoo and moved a top exec into yahoos prime position
 
private_html said:
I doubt google are going anywhere, everybody uses them so they will always remain popular, i think if anything new came in, google would impalement it as well, so that they had is, its its users were not missing anything...
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Not a very good argument in the .com world.
"Everyone" was using MySpace until Facebook came along.
 
Blue said:
Not a very good argument in the .com world.
"Everyone" was using MySpace until Facebook came along.
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i agree, also Altavista was the most popular search engine until google took the market, so never say never as any business (even google) can suddenly fold or be taken over and changed.
 
I don't think you have to worry about Google closing off its SE to the public. Their search engine market returns is probably one of the bigger share in their revenue. No reason they would close that. But if for some crazy reason they do, Yahoo and Bing are pretty reliable too, yes.
 
Westpoint said:
If for any reasons Google closed its search engine service, where would you expect most traffic to your website from? Yahoo and Bing are too far behind Google now, so they are not really a good alternatives?
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This is a very interesting idea. An other SE engine will take it's place, whatever that one would be. Maybe Bing (which is not that much behind) or something we did not hear about yet.
Anyway, for that scenario to happen, some major changes have to happen with the internet.
 
Westpoint said:
If for any reasons Google closed its search engine service, where would you expect most traffic to your website from? Yahoo and Bing are too far behind Google now, so they are not really a good alternatives?
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Google, eBay are market leaders and have thir particular market sewn up, but if either were to close tomorrow, user would just find another out their which would soon become as big.

look at another way on the high street. you have bought your meat from the same butcher for the last 10 year then suddently that butcher closes down.
1) do you stop eating meat
2) do you find another butcher

I would say the answer would be 2, so the same if google closed down.
 
Googe the company is enormous, and they started it off with that large white space search engine that we are all familiar with to this day. That won't change anytime soon :P
 
easyhostmedia said:
Google, eBay are market leaders and have thir particular market sewn up, but if either were to close tomorrow, user would just find another out their which would soon become as big.

look at another way on the high street. you have bought your meat from the same butcher for the last 10 year then suddently that butcher closes down.
1) do you stop eating meat
2) do you find another butcher

I would say the answer would be 2, so the same if google closed down.
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That's a pretty apt analogy. Regardless of how you might feel about the new guy you replace him with, ain't nobody giving up a ten year porkchop habit.

Worst-case there's a temporary power vacuum while the crappier engines duke it out, another couple (hundred) try to step in and win out of nowhere, then some other guy sits on top. There's no way in the world the internet exists without search engines. That's just not the world we live in anymore.
 
If Google closed, people would immediately shift to Bing or Yahoo, and one of those would become the new search leader. You need search to navigate the web. It's so big, it useless without search functionality.

But I think the main point the question raises is the need to have multiple diverse channels for driving traffic to a site. Instead of asking what happens if Google closes, consider asking a much more likely questions: what happens if some algorithm update drops your site clear out of the top ten pages. Where would you get traffic?

1) Alternative search engines like Bing and Yahoo.

2) Referrals from other sites. Hopefully you already have a tone from all that link building you've been doing. If not, I guess it's time to start doing a lot of guest posts on prominent blogs.

3) Affiliates. Especially if you are a hosting company, they'll rank even if you don't. And even if Google doesn't exist, they'll find ways to drive traffic.

4) Conventional web advertising. Might be large general sites like FB, or targeted direct sites related to your business niche.

5) Social media campaigns and community engagement.

6) Conventional offline advertising - print and TV.

7) Email marketing and content marketing.

8) Word of mouth referrals from great service.

-
There are always plenty of channels for traffic. If anyone is so dependent on Google that they can't imagine surviving without it, then they probably need to diversify.
 
yes the most famous alternatives are yahoo , bing , ask and so ............
but never google goes down be sure ;)
 
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