Social Media Marketing...

Social marketing does not work for a web hosting company ... it just has not worked for me.

You are 110% wrong we add clients ever week form our social media efforts. I would suggest if you feel that way you need to re-look at you approach. If I was consulting with you I would want to know where your clients are coming from so you really know?
 
There are many ways to make your social media marketing very effective. I use facebook fan page and I make it very attractive to users and I always update it, and I make money from it.
 
It will be one of the best method to reach out to everyone provided you post those which relevant on what you are currently doing.
 
I really like the idea and how far you can reach with social media, so as long as everything works well it can be a great tool. The only problem is that it opens you up to a witch hunt if you have a problem with your services. In a social media setting nothing is safe.
 
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