How to choose the right domain name for your hosting plan?

When choosing a domain name, you need to approach it wisely, as your entire brand is based on it. You need to take into account brand and niche compliance, the correct domain extension, and that it is easy to read and remember. Naturally, do not forget that you should first check the availability of this name and the entire trademark in general. Also, initially think about the future and possible expansion of your business, as an example, if you are engaged in hosting but will also provide cloud services in the future, then the name Superhosting will not suit you since it is committed to one niche. These are the main points to consider, but there may also be more, hopefully someone else will tell you about it :)
 
When choosing a domain name, you need to approach it wisely, as your entire brand is based on it. You need to take into account brand and niche compliance, the correct domain extension, and that it is easy to read and remember. Naturally, do not forget that you should first check the availability of this name and the entire trademark in general. Also, initially think about the future and possible expansion of your business, as an example, if you are engaged in hosting but will also provide cloud services in the future, then the name Superhosting will not suit you since it is committed to one niche. These are the main points to consider, but there may also be more, hopefully someone else will tell you about it :)

It's true, I've seen many businesses that had to change their name again years later just because of their website domain name.
 
It's such an interesting topic. My very short answer is the following:

20 years ago you could have named your company anything, you'd have found the clients. Obviously it helped getting a keyword driven domain (ex: webhosting.com), which would still help you in some way today, but it won't be a critical factor of success.

Today, if you Google "web hosting" (at least from Canada), you won't find a single company with the word "hosting" in its domain. It's all brands. If I were to be starting a company today, that's the route I'd take. If anything, identifying your company as a hosting company limits your opportunity to expand into other relevant digital services.
 
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