Hi!
The sad truth of it most happy and pleased customers will not post positive reviews. They will post only if something is wrong or they are having problems.
They may post positive reviews if asked to or rewarded to do so.
Just my opinion..that's what I have seen. Therefore..reviews are absolutely worthless to me.
Bryon
You make a great point. Consumers are much more likely to take the time to write a bad review than to write a good one.
I suppose the challenge of any business is to accept that and do your best to mitigate it.