[Thehostingnews] Web Hosting Provider, 365 Main, Recognized for Power Consumption Reduction

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[Thehostingnews] Web Hosting Provider, 365 Main, Recognized for Power Consumption Reduction

The CPP program is designed to curtail energy load during critical peak days to offset the possibility of an energy emergency. Hundreds of PG and E business customers participate each year in the voluntary CPP program, which offers seasonal discounts to single-building customers that reduce or shift their energy usage away from peak periods between May 1 and October 31. 365 Main is a leading performer within the data center segment.Al Steubing, Account Services Director at PG and E remarked, "We are pleased to highlight the level of commitment 365 Main has made to manage its energy consumption responsibly, and this type of action is exactly why we created the CPP program. 365 Main is truly walking the walk in the data center segment, and we encourage other companies to follow its lead in order to protect all types of businesses from potential power outages on critical peak days." PG and E reported that 365 Main's San Francisco data center saved $70,000 in utility costs through its participation in CPP in 2006. 365 Main has since opened an additional Bay Area data center in Oakland that will also participate in CPP in 2007.  Chris Dolan, CEO of 365 Main added, "365 Main recognizes the importance of improving data center efficiency, and we are taking proactive steps to dramatically reduce our power usage. We care about the communities in which we do business, and participating in PG and E 's CPP program helps ensure power uptime for everyone, especially during those critical summer months. We're very proud of the results we've achieved so far and will continue looking for ways to improve."CPP events are generally triggered by temperature but may also be activated by PG and E as warranted by extreme system conditions. PG and E customers that belong to the CPP program are given financial incentives to reduce or shift their energy usage away from peak periods during CPP events. During a CPP event, electric rates for these customers are higher than average during peak hours between noon and 6 p.m., but electric rates are discounted during the peak and partial-peak periods during the summer, which starts May 1 and ends October 31. PG and E notifies CPP participants by 12:00 noon the day before a CPP event is to be called. CPP events include:Working directly with PG and E , 365 Main began its energy-saving program by conducting energy audits to reduce power consumption during peak months. The company immediately updated lighting controls and installed efficient motor controllers in its intricate air conditioning system to reduce power consumption. The most significant power reduction, however, was attributed to an innovative testing procedure for the building's back-up generators. Each of 365 Main's five national data centers is equipped with powerful back-up generators to ensure customer uptime in the event of a power outage. In 365 Main's founding data center in San Francisco, the company maintains ten 2.1 MW (megawatt) generators manufactured by Hitec. These generators, known as Continuous Power System (CPS) generators, run 24 hours a day, ready to deliver 100-percent power to the data center in the event of an outage. As part of a comprehensive preventative maintenance program, 365 Main tests each Hitec generator once a month by running each of the 3,000 horsepower diesel engines for two hours.  By replacing a dated, inefficient generator-testing procedure, 365 Main reduced utility power consumption by as much as 12.5 percent during monthly tests. The testing procedure eliminated 100 percent reliance on "load-banks"  - eight-foot heating coils traditionally used to test generators by drawing immense amounts of power - and is compliant with the guidelines set by the Bay Area Air Quality Management District (BAAQMD).  365 Main has made the testing methodology available to PG and E to share with other data center providers to address rising concerns over data center power consumption.The issue of reducing power consumption within data centers is gaining national attention. Last May the Standard Performance Evaluation Corp. (SPEC), a non-profit corporation formed to establish, maintain and endorse a standardized set of relevant benchmarks that can be applied to the newest generation of high-performance computers, formed a committee to develop comprehensive and unbiased server energy efficiency standards. In July the U.S. House of Representatives voted 417-to-four in favor of a bill that calls for a six-month Environmental Protection Agency (EPA) study on data center efficiency. Pacific Gas and Electric Company, incorporated in California in 1905, is one of the largest combination natural gas and electric utilities in the United States, providing natural gas and electric service to approximately 15 million people throughout a 70,000-square-mile service area in Northern and Central California. Based in San Francisco, the company is a subsidiary of PG and E Corporation. With a commitment of $1 billion in energy efficiency programs from 2006 to 2008, according to PG and E, it has the largest and most successful energy efficiency programs in the nation.
365 Main Inc. develops and operates data centers designed, managed, developed and certified according to industry standards and compliance requirements, including SAS70, that feature 24/7/365 power, cooling, security and connectivity and capabilities to ensure mission-critical operations and business continuity for its tenants.
365 Main began with a single data center in San Francisco in 2003 and earlier this year expanded to Los Angeles, Phoenix and Northern Virginia. Customers include Charles Schwab, Sun Microsystems and Esurance. The company now has nearly one million square feet under management nationwide. Flexible cost structures are available for SCALE 365 customers. The company is privately held and based in San Francisco, Calif. and also offers core hosting services to large enterprises such as Charles Schwab, the Oakland Raiders and Sun Microsystems. To learn more about PG and E, please visit: www.pge.com.For more information about 365 Main Inc., please visit: www.365main.com.

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