Reason websites get banned by Google

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Five Main reason websites get banned by Google

1. Cloaking
2. Keyword Stuffing & Stacking
3. Duplicate Content
4. Selling & Exchanging Links
5. Doorway Pages
 
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a lot of sites use link/banner exchanging software/companies and this does not bother Google, just google banner exchange and link exchange and you will see Google display many such programs etc., so if a site was banned by Google for using them, then why would google promote such services.
 
a lot of sites use link/banner exchanging software/companies and this does not bother Google

That depends....

The following are examples of link schemes which can negatively impact a site's ranking in search results:

•Buying or selling links that pass PageRank. This includes exchanging money for links, or posts that contain links; exchanging goods or services for links; or sending someone a “free” product in exchange for them writing about it and including a link
•Excessive link exchanging ("Link to me and I'll link to you")
•Linking to web spammers or unrelated sites with the intent to manipulate PageRank
•Building partner pages exclusively for the sake of cross-linking
•Using automated programs or services to create links to your site

Here are a few common examples of unnatural links that violate Google's guidelines:

•Text advertisements that pass PageRank
•Links that are inserted into articles with little coherence, for example:
most people sleep at night. you can buy cheap blankets at shops. a blanket keeps you warm at night. you can also buy a wholesale heater. It produces more warmth and you can just turn it off in summer when you are going on france vacation.
•Low-quality directory or bookmark site links
•Links embedded in widgets that are distributed across various sites, for example:
Visitors to this page: 1,472
car insurance
•Widely distributed links in the footers of various sites
•Forum comments with optimized links in the post or signature, for example:
Thanks, that’s great info!
- Paul
paul’s pizza san diego pizza best pizza san diego

Note that PPC (pay-per-click) advertising links that don’t pass PageRank to the buyer of the ad do not violate Google's guidelines. You can prevent PageRank from passing in several ways, such as:
•Adding a rel="nofollow" attribute to the <a> tag
•Redirecting the links to an intermediate page that is blocked from search engines with a robots.txt file
 
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Using black-hat SEO technique leads to ban of websites. So such techniques should be avoided and genuine Google rules must be followed in order to protect webiste from getting banned.
 
As far as number 2 is concerned, I think the user should be banned. That practice is getting really annoying to look at. Unnatural looking copy because someone thinks a 7% keyword ratio is a good idea is just useless all the way around.
 
It seems that no one is answering my question.. :( Nightly is it true that Selling or Exchange of links is now considered as black hat by google?
 
It seems that no one is answering my question.. :( Nightly is it true that Selling or Exchange of links is now considered as black hat by google?

Exchanging links goes on every day and even google list companies that offer these services.
Their is no was the google bot can tell if you are selling links, even if it could it has nothing to do with google as long as everything is legal and above board.
 
how google detects the ones who are exchanging or selling their links?

One way is someone reporting it.

There are known manipulative sources such as link networks that Black Hat SEO's are using to manipulate rankings

Paid links are a another target for Google's spam team.

Sites using Black Hat do-follow forum signature spam as well as blog comment spam were targeted in the Penguin Update of 24th April 12

If you play fair, you have nothing to worry about ;)
 
It seems that no one is answering my question.. :( Nightly is it true that Selling or Exchange of links is now considered as black hat by google?

I believe Google has algorithms that are coded smart enough to tell the difference between a content/keyword link and a legitimate link. In my understanding, they would take the whole sentence out of context and see how it was linked to a particular page - what content preceded the actual URL and what content followed. Google penalizing websites for having legitimate advertising/sponsored text-links will be a PR disaster for them. That would mean that any other contextual ad other than Google's own AdSense would be damaging to website owners.
 
Five Main reason websites get banned by Google

1. Cloaking
2. Keyword Stuffing & Stacking
3. Duplicate Content
4. Selling & Exchanging Links
5. Doorway Pages

Apart from the above mentioned, you also need to avoid the following techniques:

1. Automatically generated content

2. Participating in link schemes

3. Sneaky redirects

4. Hidden text or links

5. Scraped content

6. Participating in affiliate programs without adding sufficient value

7. Loading pages with irrelevant keywords

8. Creating pages with malicious behavior, such as phishing or installing viruses, trojans, or other badware

9. Abusing rich snippets markup

10. Sending automated queries to Google..
 
I guess also when people report you, ive had a few friends who have had this, wasnt google its self, was other people.
 
Google has its own intelligence system which detects such unusual activities. The same way they ban adsense publishers
 
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