The lure of cloud computing’s efficiency is undeniable for today’s enterprises. Yet, it brings serious security risks. PwC’s latest cybersecurity report reveals that 42% of executives now list cloud attacks as their top concern. Despite this awareness, many businesses remain ill-prepared to tackle these threats.

Hack-and-leak operations (38%) and third-party breaches (35%) follow close behind. Ransomware, a frequent menace, worries 27% of executives. However, among CISOs, the concern jumps to 42%, showing that security leaders see the threat more urgently.

Generative AI, while helpful in detecting threats, also expands the attack surface. PwC reports that 67% of respondents noticed a rise in cyber risks due to AI, slightly more than cloud vulnerabilities at 66%.

Meanwhile, regulatory compliance plays a key role in improving security. A staggering 96% of leaders admitted that regulations had driven them to strengthen their cybersecurity measures. New laws, such as the Cyber Resilience Act and NIS2 Directive, have pushed 32% of companies to significantly increase their cybersecurity investment over the past year.

As threats become more complex, companies must balance cloud growth and AI adoption with proactive defenses. The challenge is clear: cybersecurity is no longer just a technical matter—it’s a board-level priority.