The global cloud services and infrastructure market hit $427 billion in the first half of 2024, showing a 23% increase from last year, according to Synergy Research Group. This growth is largely attributed to a surge in AI-driven investments, particularly in cloud data center infrastructure. Interestingly, for the first time, the growth rate in cloud infrastructure spending outpaced that of cloud services.
Cloud data center spending rose by 30%, driven by hyperscalers like AWS, Microsoft, and Google expanding their infrastructure to meet AI demands. In contrast, cloud services such as IaaS, PaaS, and SaaS grew by 21%. Despite the rapid growth in infrastructure investments, the cloud services market remains double the size of the infrastructure sector.
Nvidia, known for its dominance in AI hardware, is rapidly gaining ground on established players like Dell and HPE. Revenues from Nvidia’s data center unit now surpass the combined earnings of these traditional hardware providers, largely due to hyperscalers opting for Nvidia’s cutting-edge solutions.
As the US continues to lead the global cloud market with 44% of all service revenues and 53% of hyperscale data center capacity, the cloud landscape is undergoing a fundamental shift. AI is not only boosting revenues but also reshaping industry dynamics, with companies like Nvidia playing an increasingly pivotal role.