Has Google Mobilegeddon affected your business?

HostZealot

Member
We made ourr website mobile-friendly quite some time ago and constantly work to keep it up-to date, so we were not worried about that mobile update. However, I've seen multiple threads about sites losing positions from second page to the tenth or rocketing up from 7th to 1st page - to lose it back to 5th next day.

I wonder if it a result of ill-optimised sites or unstable algorythm? What's your experience with Mobilegeddon?
 
There are mostly rumors amongst AM/IM/entrepreneurs/SEO community across many forums I frequent. Many heard thrilling stories but nobody can tell the names of the sites. The only credible statements are from Google team and they say everything is OK -
https://www.seroundtable.com/google-mobile-friendly-algo-let-down-20272.html

However Bing follows Google's way -
https://www.seroundtable.com/bing-mobile-friendly-algorithm-20301.html

And I think this is what stands behind mass manual slapping of thin content - new algorythm showed the flaws in old one and many crappy websites finally got their long overdue penalty -
https://www.seroundtable.com/google-manual-actions-thin-content-20279.html

This obviously results in huge shifts in search results. The only reason for a website not to feel such shifts is when this website is already mobile friendly and has rich content with healthy backlinks
 
No real movement in our ranks and frankly, I don't expect the Mobilegeddon to have much of an impact overall. Sure, there will always be some occasional leaps or downfalls but that would be it.

In the technology related niches especially its pretty hard for the mobile update to make an impact. Most of the businesses are already well-aware of the trends and most probably are mobile-optimized long before this update was even announced.

By the same logic non-optimized websites shouldn't really expect any huge rank decreases unless a good number of competing websites did not suddenly decide to go responsive.

Now, if you were not yet optimized and did it just now, it does sound more logical to gain some positions, especially if your rivals are sitting lazy with their obsolete design.

All in all for me Mobilegeddon was just a little push Google gave to late adopters just so they can get in sync with trends that are going for a while now.
 
As we can see that google gave time to website owners to make their websites responsive and saw that a good amount of sites were restructured, it did not affect much but can see some fluctuations in websites rankings on mobile devices and tablets.
 
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